Kolkata leads the way in PBPartners’ mission to expand insurance across West Bengal

PBPartners, a brand of Policybazaar Insurance Brokers, is successfully making insurance more accessible and affordable in tier 2 & 3 cities of India, offering protection against the 3Ds-Death, Disability, and Disease. This tech-driven expansion has significantly impacted consumer behavior in West Bengal, where the insurance-buying process has evolved over the years. Consumers now rely on a combination of digital research and personalized assistance from local agent partners, making Kolkata one of the standout markets for PBPartners, With a deep understanding of customer needs and a focus on trust-building, PBPartners has revolutionized how people of West Bengal approach insurance, ensuring financial security for households across the city.

Kolkata leads the charge in insurance revolution across West Bengal Kolkata has emerged as a key hub in PBPartners’ journey of revolutionizing the insurance landscape in West Bengal. PBPartners has onboarded over 1,000 agent partners in Kolkata alone, contributing to the company’s expansive network of more than 6,000 agent partners across the state. This impressive growth has been the result of the company’s innovative PoSP (Point of Sales Person) model, which leverages technology to empower agent partners to provide financial protection to people in both urban and rural areas.

Top performing cities for PBPartners in West Bengal PBPartners has experienced remarkable growth across West Bengal, with several cities emerging as key contributors to the company’s mission of expanding insurance accessibility through its tech-driven PoSP (Point of Sales Person) model. Mr. Dhruv Srin, Co-Founder, PBPartners, highlighted, “Along with Kolkata, cities like North & South 24 Parganas, Howrah, Hooghly, Bardhaman, Nadia, Birbhum, Jalpaiguri, and Bankura have become crucial hubs for us. These regions, characterized by a mix of urban, semi-urban and rural areas, have seen a significant increase in insurance awareness and penetration, largely due to the extensive network of agent partners who provide personalized support and deliver essential insurance solutions to underserved communities. Their dedication is driving financial inclusion and protection across the state.